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Posts Tagged ‘Consumer Marketing Research’

A Quick Look At Consumer Marketing Research

We’ve all heard of the phrase ‘the customer is always right’. Businesses have been built upon such an idea and despite the general opinion which says otherwise, companies nevertheless continue to strive hard to please their customers. Any good and well-directed business venture knows that the key to selling good products is in knowing the wants of your customers. The products and service that they sell are mostly subjective to the likes of their customers. While companies control production designs and product packaging concepts, it is consumer interest which dictates whether a product remains or is discontinued. This is where customer marketing research comes in handy, as the great influence which customers have over companies practi Read more >>